Researching with webchat advisers and managers
Recently, we blogged about our research on how users feel about webchat, and the way we used roleplay to test human interactions in a webchat. Our third piece of research took us out of the lab.
Emma Graham
User Researcher
Webchat role play
Posted by:
Emma Graham, Posted on:
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Categories:
Case studies, Tips and techniques, User research lab
![A screenshot of a webchat process for advisers and potential adviser responses. The text reads: Adviser process: Greet user / ask what their problem is Ask for car reg Ask for date they want to pay for Ask for their credit card number Ask for their expiry date Ask for their security code Try to process the transaction Process this - it works! Give them a transaction reference Close the chat Wait 10-20 seconds before responding each time Make sure you close the chat at the end! Potential adviser responses: [Hi you’re chatting with xxxxx. What can I do for you today?] (prefilled) OK. I can help. What’s your car registration? What date do you want to pay for? That will cost £2.50. Can I take a credit card number? And the card’s expiry date? And the security code - the last 3 digits on the back of the card? Thanks. Let me process this now. The transaction has been processed. Your reference number is 8QU45337.](https://userresearch.blog.gov.uk/wp-content/uploads/sites/102/2016/12/webchat-roleplay-photo--620x562.png)
In our recent webchat alpha we looked at whether there are common webchat needs across government. We also investigated what opportunities there might be to meet those needs in a more consistent way. This involved lots of user research including …
Breaking user journeys to research webchat
In our recent webchat alpha, we looked at whether there are common webchat needs across government, and what opportunities there might be to meet those needs in a more consistent way.